Poll: Most won’t pay to read newspapers online

Would you pay to read your favorite newspaper online? Most say no, at least according to a new Harris poll. With traditional print newspapers struggling to turn a profit, many have turned to the Web as a means to stay afloat. While some offer their online content free of charge, other papers have played around with subscriptions by charging readers a monthly fee. But that strategy may backfire, says a Harris poll released Wednesday. Among more than 2,000 online adults surveyed, 77 percent said they wouldn’t pay anything to read a newspaper’s stories on the Web. And among those willing to pay, 19 percent would cough up between USD 1 and USD 10 a month; only 5 percent would shell out more than USD 10 each month. The poll also revealed what many newspapers have already experienced – that readership of traditional news is steadily dropping. Just 43 percent of the people surveyed said they read a newspaper each day, either in print or online. Around 72 percent read a paper once a week, while 81 percent read only once a month. And 10 percent said they never read a newspaper. One factor in the decline of the daily newspaper is age. The younger you are, the less interested you seem to be in reading the daily news

http://news.cnet.com/8301-1023_3-10433893-93.html

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