AOL plants ‘Citizen Journalism’ ‘Seed’ for its revamped Internet Age news operation

Faded Internet star AOL is reinventing itself as a digital age news operation with an army of freelance writers wielding online tools. Fresh from being spun off by Time Warner in December, AOL launched Seed.com to groom freelance writing talent to crank out stories for its array of websites on topics ranging from pets and sports to politics and technology. “AOL is repositioning itself as a news and information company,” Seed programming director Saul Hansell said Tuesday as he demonstrated the website at the annual South By South West (SXSW) gathering of technophiles. AOL editors post assignment descriptions on an online Seed bulletin board. Pay for writing jobs ranges from five dollars to 300 dollars per article. Writers then submit their versions of a story along with headlines and pictures. AOL editors sift through queues of submissions deciding whether to accept, reject or kick stories back for improvement. Authors names are displayed on stories at AOL Web properties without “asterisks saying ‘look at the cute little citizen journalists,'” Hansell said. Freelancers that have proven themselves may be given personal assignments and invited to pitch story ideas. Seed is in a testing phase and is expected to evolve with feedback

http://www.google.com/hostednews/afp/article/ALeqM5iNFeCi9ltJnZFBCKUUk7gHZ9KN4w

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s