BBC puts iPhone app plans on ice

Newspaper outcry prompts BBC Trust to examine initiative

The BBC has postponed plans to release free iPhone news applications after concerns about an unfair market advantage.

A report on BBC News said that the BBC Trust had decided to halt the planned April release of news and sports applications for the Apple handsets, after newspaper publishers claimed that the BBC would unfairly influence the market for news apps.

The BBC Trust will review the plans, and decide whether the apps would violate its public service agreement.The row comes as newspaper publishers seek to capitalise on Apple’s iPhone, iPod Touch and iPad platforms amid slowing sales of print editions.

Major papers such as The Wall Street Journal and The New York Times have announced agreements with Apple to offer special subscription offers formatted for the iPad tablet

Recent media reports claim that the BBC intends to reduce its web operations by as much as a half.

http://www.v3.co.uk/v3/news/2260500/bbc-puts-iphone-plans-ice

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