WSJ Europe to launch new tech section as part of digital expansion

The Wall Street Journal is to launch a new European technology section as part of its digital expansion. Six new jobs have been advertised by publisher Dow Jones as it prepares to enlarge its online and mobile offering and build up commercial opportunities. Europe.wsj.com launched in February 2009 and since then has seen good growth in terms of traffic, its editor Neil McIntosh said. The journal is well known in the states for its technology coverage and the WSJ wanted to offer more in Europe, McIntosh said. The new section is expected to cover technology business activity in Europe, startups and entrepreneurs, and gadget and service launches. The new section will incorporate US content, as well as its own regional output. The new section will be a mix of news and commentary, as seen in existing sections that include “straightforward top quality reporting” supported by analysis on Heard on the Street and other blogs. WSJ Europe currently offers an iPhone app and a mobile web edition, with an iPad app on the way.”

http://www.journalism.co.uk/2/articles/539305.php

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